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// applied intelligence

Everyone has AI.

23 years turning repertoire into competitive advantage. Strategy, paid media, AI production and digital reputation for brands that refuse the generic.

Not everyone has repertoire.

In an age of sameness,

We are desigual.

// selected cases

Make them feel unbreakable

Birisoldas Unbreakable

What comes out of the studio

A slice of what desigual produces for the brands it serves, updated from Instagram.

Our services

1

Strategy

Strategy
Strategic planning
Naming
Brand architecture
Positioning
Narrative
See full service →
2

Branding

Branding
Visual identity
Design system
Logo and typography
Color palette
Guidelines
See full service →
3

Paid Media

Paid media
Meta Ads
Google Ads
YouTube Ads
LinkedIn Ads
Amazon Ads
See full service →
4

Film & Video

Film and video
Video production
Photography
Cinematic kitchen
Editing and post
Motion design
See full service →
5

AI Production

AI production
Image generation
AI video
Music videos
Editorial content
Dedicated RTX 4090
See full service →
6

Digital Reputation

Digital reputation
GEO / CITÁVEL
Technical SEO
Schema markup
Monitoring
PULSO dashboard
See full service →

// where we work

// our structure

Based in Birigui.
Global reach.

desigual headquarters in Birigui

An inspiring headquarters. Our base is an invitation to create, a playground of ideas, ready for the minds and brands that like a challenge.

1.000m² of headquarters built to measure for how we work, with a full film studio, a cinematic kitchen and a dressing room. A legacy of the Manada Filmes production house (2015). A structure that serves clients of any size.

A dedicated RTX 4090 for AI image generation, zero API cost. ComfyUI + Flux 2 Dev running 24/7 on our own infrastructure.

14 specialists in strategy, copy, design, film, paid media and technology. A complete team, with no outsourced delivery.

1.000m²
our own HQ
250+
cooking episodes
92M+
Cinema Impossível views
24/7
own infrastructure

// the laboratory

The laboratory:
music videos that never existed

Cinema Impossível is the authorial project of Endrigo Almada, founder of desigual: music videos made with AI and human direction for Brazilian songs. The agency lives on the frontier of that pioneering work, and draws from it. Proof that repertoire and machine add up, they don't replace each other.

Enter the laboratory
92M+
organic views of Cinema Impossível

// citável · GEO

We made the AIs talk about us.
We do it for your brand.

We measured desigual itself and the result stung: PULSO Score 15 out of 100. A 23-year-old agency, invisible to anyone who asks the machines. That diagnosis is where CITÁVEL starts to turn your brand into the source of the answers.

Get to know CITÁVEL
desigual specialist
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// quem faz

14 specialists,
zero outsourcing

Meet the team
Endrigo Almada, founder of desigual Endrigo Almada · founder

// the founder

We don't promise.
We measure it on our own name.

Endrigo Almada founded desigual in 2003 and has led the house for 23 years: from the audiovisual legacy of Manada Filmes to Cinema Impossível, the laboratory with more than 92 million views, to CITÁVEL, the group's AI-reputation company.

Before selling a method, he applied it to his own name: measured by PULSO, he went from zero to first place in ChatGPT's recommendations on a shortlist of Brazilian AI creators in 30 days, with the process documented publicly.

// next step

Repertoire is shown,
not explained.

If you made it this far, you probably don't want just another agency. You want one that thinks differently. Let's talk.

Av. Youssef Ismail Mansour, 265 · Birigui, SP

// in the media

When the story is good,
the press tells it too.

Institutional validation: official repost by the Cazuza estate, @cazuza.oficial · 2026

Reach: featured on Rádio Maringá FM (2025), cited by Google AI Overview when describing the work

desigual right now

When it is ✨TRULY✨ rare, you can look for it at the newsstand, but you will not find it. Between takes there were bloopers, improvisation and a lot of fun. Who else loves watching the little ones steal the sc Today a lot of people will talk about Women's Day. Sometimes we do what we want… sometimes we do what we have to 😂✨ And you, are you a baby boomer, Gen X, millennial or Gen Z? Here we have them all 😊 The rest we build along the way.​ Tell us what you think: can AI be considered film? Can it be art?​ Strange, right?!​​ Everyone can post every day (and that's all okay).​