food
Katayama
Flavorful
Branding and packaging system for the product line, with a visual architecture that organizes the variations on the shelf.
01The challenge
Katayama Alimentos needed to organize its product variations on the shelf, where packaging has seconds to inform, differentiate and sell.
02What we did
We created the identity and packaging system for the product line, with a visual architecture that organizes the variations and makes choosing easier.
03The delivery
We delivered the brand and the packaging system, plus a launch video. Packaging that works, not just wraps.
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