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Pequito

rebranding

Pequito

Pequito rebranding: an identity revised with the care of people who understand that a good brand is one that does not age.

Pequito needed to update its identity without losing the essence customers already recognised.

We modernised colour, typography and concept while keeping the brand's authenticity, applied across online and offline materials.

A renewed, coherent Pequito, with a visual system ready for the years ahead.

This project used

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